When assessing the value of your business, it’s important to look beyond just the numbers on your balance sheet. Many owners focus solely on the book value of their assets—what’s recorded after depreciation—but this often misrepresents their true worth.
Being a successful business means growing through continual improvement. Constantly. Imagine Apple still selling the original iPhone. Whether this means expanding a customer base, increasing revenue or profit, or diversifying service offerings, it all, in the end, comes down to growth.
